Bellwether Events

Join a Bellwether event to learn more about our All‑New Automated Roasting System and discuss all things coffee.

Full event schedule

Dec 7

12:30-1:30 PM PST

A Juiced Up Coffee Business: Adding Coffee Roasting to your Established Business

When Manny Carral opened his San Antonio‑based juice shop ten years ago, he never imagined coffee could become 30% of his overall business. Today, Manny not only sells his own coffee, he roasts too, and he’s poised to install a second Bellwether roaster to keep up with growing customer demand at his three locations.

Join the conversation with Manny and Bellwether’s Chief Coffee Officer, Arno Holschuh, to hear how Revolucion Coffee + Juice grew from cold‑pressed juice shop to beloved local brand and destination for premium sustainable coffees, juices and even grab‑and‑go foods.

This webinar will give you the chance to talk with a business owner who has gone from purchasing wholesale coffee to not only in‑house roasting, but taking full ownership of the coffee side of his business. Don’t miss out!

Dec 8

2:00-3:00 PM PST

The Relationships and Realities Behind Sustainable Sourcing

Join Bellwether for a behind‑the‑scenes look into the work it takes to bring truly sustainable coffees to market.

Together we’ll define the term Relationship Coffee, and discuss efforts across the globe to establish long‑term trade partnerships for more equity at every juncture along the supply chain.

The webinar will include a mix of special guests and the Bellwether team. Bring your questions and join the conversation as we explore how together we can create a more stable coffee industry for all.

Panelists:

Ivan Hartanto | Co‑founder, Director of Growth & Sales at Be‑lift Green Beans

www.beliftgreenbeans.com

Ruth Ann Church | President of Artisan Coffee Imports in the US

https://artisancoffeeimports.com/

Grayson Caldwell, Senior Sustainability Manager, Bellwether Coffee

Gabriel Boscana, Green Coffee Buyer, Bellwether Coffee

Past Events

A Roast Conversation with Candice Madison

In this first Bellwether Roast Lab webinar, we did a deep dive with internationally renowned SCA instructor and Q Grader, Candice Madison. We talked with Candice about their experience developing award‑winning coffees from farm to cup, as well as the role of roasting technology in the making of delicious coffee:

"The thing is with the Bellwether that’s most startling to the roasting community of old is that it takes a lot of the ego out of roasting. You don’t have to stand there and look fancy... Because actually you’ve done all the work beforehand; you’ve instructed the machine what to do. That’s what we do these days. That’s what technology is about." ‑ Candice Madison.

Watch the recording any time, and join us every month to learn and interact in our Bellwether Roast Lab and Customer Roundtable webinars.

Watch the webinar

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